If you are reading this article, you are probably dealing with a problem of how to write a brief to prepare your new website.
If you decide to have created a new website or you want to redo your old website to give your visitors more information and better browsing experience, you should think about a few important things to help you communicate with web developer and contribute to your overall satisfaction.
Every good digital agency needs at least some information about the company for which the website is designed. You may say that this is not important, but you would certainly not be thrilled if your engineering company had a fine design intended for the flower sale page.
Provide the developer with information about visitors who will visit your website. With this information, it is possible to design the structure, functionality and design tailored to your users.
Of course, how your website will look is not entirely up to you, but also to the designers who know the current web design trends. However, it is important to provide them with as much information as possible about your current design and how you imagine the website to look.
Providing information on the budget and timetable is very important for the digital agency. Thanks to this information, the agency can decide whether your requirements for project processing are realistic and achievable.
When designing an assignment, the promotion of the website is often forgotten. You need to realize that without proper marketing, the site will not reach the user, so you should tell the digital agency how you will promote the site.
Proper preparation of the brief for creating the website is very important for you and for the digital agency, but it is equally important to realize that the basis of any good project is continuous communication.